Beyond The Downturn: A Panel of Survivors Surviving the Year & Planning for the Decade
 Jeremy Eskenazi This is Peter Clayton reporting with a special Inside Recruiting Channel podcast from ERE Expo 2010 Spring in San Diego, CA. We're happy to have Jeremy back with us on TotalPicture Radio, and delighted to have Riviera Advisors sponsor our reporting from ERE Expo Spring.
Jeremy is a leading speaker to organizations on the value of the staffing function, including Chairing the ERE Expos in 2006-2007. Jeremy is an active member of the Inernational Association of Corporate and Professional Recruitment; is a professional member of the prestigious National Speakers Association and the Institute of Management Consultants; and has served on the national staffing management special expertise panel of the Society for Human Resource Management. Jeremy also leads the popular STARoundtable (Strategic Talent Acquisition Roundtable) leadership academies and roundtables.
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The Changing World of Executive Search - Strategic - Selective - ROI Driven
 Iris Libby
Welcome to an Inside Recruiting channel podcast on TotalPicture Radio. This is Peter Clayton reporting. Joining us today in New York City is Iris Libby, Managing Principal of Iris Libby Recruitment Consultants. Her company offers strategic, customized talent acquisition services across multiple industries and sectors including consumer, financial, technology, life sciences and health care, HR and Legal. ILRC, part of the ASHER Talent Alliance, is a new sponsor of TotalPicture Radio.
As Managing Principal of Iris Libby Recruitment Consultants, Iris brings a unique mix of direct consumer sales, strategic corporate marketing, and in-house recruiting expertise. Iris has first-hand knowledge of the skills it takes to be successful in identifying and assessing talent from her experience at Amazon.com, ProCast Inc., Global Business Research, Ltd. and The Corcoran Group.
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Are All the Best Job Candidates "Passive" Candidates?
 John Fortino
Welcome to an Inside Recruiting Channel podcast on TotalPicture Radio. with Peter Clayton reporting. Joining us today is the co-founder and senior managing partner of Velocity Resource Group -- John Fortino. Velocity is an industry leading resume sourcing, screening and qualification service, with sourcing operations in Naperville Illinois and Bangkok, Thailand. Velocity is one of TotalPicture Radio’s sponsors at SourceCon 2010.
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Flip the Funnel — How To Use Existing Customers to Gain New Ones. A Conversation with Joseph Jaffe  Joseph Jaffe Joseph suggested Rizzuto's, a new Italian restaurant in Westport, Ct. (Excellent food and service— and a quick walk from the Westport train station.)
Joseph's new book, Flip The Funnel: How to Use Existing Customers to Gain New Ones (Amazon.com affiliate link), became the topic of conversation when I met with my business partner, Valerie LaSusa, for lunch last week. She has been doing a great deal of research on traditional marketing funnels: eyeballs>> (awareness > consideration > preference > action> loyalty>) >> buyers, and what happens when you turn the funnel upside down. When I pulled Jaffe's book out of my backpack, it was one of those "you must be kidding" moments. Our two hour lunch could have easily gone on for eight hours, discussing the concepts Jaffe writes about in his new book. The author is the former president and "Chief Interruptor" of Crayon, a conversational marketing company, specializing in community, dialogue and partnership. Crayon recently merged with Austin Tx based Powered. Val purchased a copy of Flip the Funnel and helped me prep the interview with Joseph.
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Guerrilla Job Search: Baptized in the Fire of a Job Market Gone Nuts
 David Perry
David Perry is an executive recruiter and the author of Guerrilla Marketing for Job Hunters 2.0, (Amazon.com affiliate link), and Kevin Donlin is Co-Director at Guerrilla Job Search International, co-author of five books, and career columnist for the Minneapolis Star Tribune.
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Autonomy, Mastery, Purpose: Dan Pink Presents "Drive" "Autonomy is the desire to direct our own lives. Research shows that this is a fundamental human impulse and yet a lot of the ways we structure organizations fights against it. We try and control what people do, how they do it, who they do it with, and how they allocate their time." Dan Pink
 Dan Pink
Case studies of Google's 20 percent time (in which employees work on projects of their choosing one full day each week) and Best Buy's Results Only Work Environment (in which employees can work whenever and however they choose—as long as they meet specific goals) demonstrate growing endorsement for this approach. A series of appendixes include further reading and tips on applying this method to businesses, fitness and child-rearing. Drawing on research in psychology, economics and sociology, Pink's analysis—and new model—of motivation offers tremendous insight into our deepest nature.
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Startup Visa: Time For Action!
Note to the United States Congress: It's About Jobs, Stupid.
In the March 6th show, "This Week In Startups" (#TWiST) Jason Calacanis calls on President Obama to place his top priority on jobs creation and entrepreneurship. I agree. Yes, health care is important, but without jobs, health care at any level is impossible to provide. We need jobs. If this administration does not start inacting policies to stimulate job creation (beyond fixing pot holes), they may find themselves out of their jobs in 2012. Most jobs in the U.S., (about 80%) are provided by small business -- not by Fortune 500 companies.
One of the real economic hangovers from the Bush administration is the highly restrictive policy toward immigration, and the H-1B visas policy. The Obama administration has not changed the xenophobic detritus left by his predecessor. We used to welcome foreign students to attend our best universities and colleges. Today, the foreign students able to get into the U.S. to study are sent home once they graduate. Does this make any sense? Job growth depends on innovation, entrepreneurs... start-ups! Along with those diplomas from MIT, Harvard, Stanford, Cornell, NYU, UCLA, USC, Vanderbilt, Northwestern, Wharton, (name your school here), we should be giving these foreign students visas with a welcome basket.
In a 2007 Business Week article, Vivek Wadhwa writes; "In 25.3% of technology and engineering companies started in the U.S. from 1995 to 2005, at least one key founder was foreign-born... Nationwide, these immigrant-founded companies produced $52 billion in sales and employed 450,000 workers in 2005."
Now there is something we can all do to call attention to the problem with a brilliant solution: Startup Visa is a grassroots effort to create jobs by extending Visas to those who found companies and locate them in the United States. On February 24, Senators John Kerry (D-MA) and Richard Lugar (R-IN) introduced the Start-Up Visa Act: legislation to modify the existing EB-5 Visa in order to drive job creation in the US and increase American global competitiveness. This would enable immigrant entrepreneurs who are creating new companies to secure visas to come to the United States, if there is investment capital available from a sponsoring US venture capital or angel investor of at least $100,000 in an equity financing of not less than $250,000.
Originally inspired by a Paul Graham essay, the Startup Visa movement began to pick up steam as Brad Feld and others began raising awareness of this critical issue. Dave McClure and Eric Ries eventually created a Startup Visa website and a 2gov forum to focus support for the issue.
I hope you will help support the Start-Up Visa Act. Please write about this important legislation on your blog, and promote though your social network activities.
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Jason Calacanis, Startup Visa, This Week in Startups, TWiST, H-1B visas, immigration, Start-Up Visa Act, Paul, Graham, Brad Feld, jobs, EB-5 Visa
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Over 45? How to Overcome the Grey Ceiling in Your Job Search  Rita Ashley
Welcome to a Career Transition Channel podcast on TotalPicture Radio with Peter Clayton reporting. According to career and job search coach Rita Ashley, highly qualified executives in the mid-forties to late fifties are "are angry and frustrated but have to leave that at the door. There is much an older worker can do to hurdle the wall of ageism including long term career branding, maintaining their network and staying current with new technologies and tools — social networking for example."
One executive recruiter Rita works with stated, "When a resume or LinkedIn profile begins, '25 years experience' I assume the person will rely on old expertise rather than up-to-the-minute and contemporary solutions. If they lead with number of years and not recent accomplishments, I run away."
New! Full Transcript now available. Click Read More...
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What's Next Gen X? A Real World Perspective from Tammy Erickson "One day, everyone woke up and discovered money. A memo went out."
 Tammy Erickson
Tammy explains the forces affecting attitudes and behaviors in each generation - Boomer, X, and Y - so you can start relating more productively with bosses, peers, and employees. Erickson then assesses Gen X's progress in life so far and analyzes the implications of organizational and technological changes for your professional future. She lays out a powerful framework for shaping a satisfying, meaningful career.
Welcome to a Success Strategies Channel podcast on TotalPicture Radio, with Peter Clayton reporting. Tamara Erickson is both a respected, McKinsey Award-winning author and popular and engaging storyteller. Her compelling views of the future are based on extensive research on changing demographics and employee values and, most recently, on how successful organizations work. Well-grounded and academically rigorous, fundamentally optimistic, Tammy’s work discerns and describes interesting trends in our future and provides actionable counsel to help both organizations and individuals prepare today. Her latest book, What’s Next, Gen X? Focuses on the generation “stuck in the middle” those, between 30 to 44 years old who’ve drawn “the short end of the stick” according to Tammy.
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Onward Search Career Cast, Episode #4 - Trade Show and Conference Strategies for Job Seekers  RecruitingPods.com, my joint-venture with Chris Russell, added a new podcast today from Onward Search, based in Wilton, CT. The "Onward Search Career Cast offers the latest insight and career advice from experts within the Internet marketing and creative space. Onward Search is a leading nationwide provider of web-based talent and offers a full range of recruitment and staffing solutions. "
If you're looking for a career in search engine optimization, interactive design or emerging technologies, then this is the podcast for you!
Compete Transcript Available -- Read More
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Five Recruiting Scenarios - John Sumser's Lead-Up to ERE Expo 2010 Spring "If there's ever been a time that resists planning, it's this time. And one of the things we call all do to make the economy move, is help each other figure out what's going to happen next." John Sumser
 John Sumser John is the Founder and Editor of the recently launched HRExaminer. A well known industry analyst, Sumser is also the CEO of Two Color Hat, a media and HR Marketing Consultancy which provides product analysis, market segmentation, positioning, strategy and branding guidance for the Recruiting Industry and Human Resources Field. (In a past life, John sold doughnuts door-to-door. I sold vacuum cleaners. Maybe that's why we get along so well). In HRExaminer, John is writing an excellent series as a lead-up to his presentation and conversation at ERE Expo 2010 Spring in San Diego titled, The Five Scenarios for the Future of Recruiting.
At ERE Expo, John's presentation - Recruiting Disruption - will just cover enough of the basics to get a conversation started. Consider the following:
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The recruiting profession is 30% to 50% smaller than it was 18 months ago.
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Many more HR Generalists are filling the recruiting role.
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Technology is changing rapidly.
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A new generation is coming to work.
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Sourcing is simultaneously separating from the selection process and transforming itself.
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Meanwhile, good enough sourcing is on everyone’s desktop. It just keeps getting better.
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Social Recruiting is grabbing a foothold.
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Salary transparency makes candidates smarter about the deal.
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Workplace reviews create brand management problems.
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The effective unemployment rate of 18% creates a candidate deluge.
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Budgets are trimmed to the bone.
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The publishing industry, which once provided the infrastructure for employment advertising is dead.
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Other industries are in peril creating a sea of displaced, disrupted workers.
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Old ideas of privacy are under assault.
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Economic forecasts are impossible to believe (your company’s or the government’s)
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Employment branding is gaining traction in health-care markets.
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Mojo: How to Get It, How to Keep It, How to Get It Back if You Lose it
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ADM Research Notes Podcast Advertising Appeals to “Unreachable” Consumers.
I had the good fortune to participate in a webinar hosed by The Association for Downloadable Media, in conjunction with Edison Research. They presented the findings of a recently concluded Podcast Consumer Attitudes study. The respondents to this online study of active podcast consumers indicated that, although they are increasingly turning away from some mass media platforms and advertising approaches, they are receptive to advertising and sponsorship messages in downloadable media. These consumers also show a significant tendency to consume podcasts on their mobile phones, highlighting the importance of the channel as a truly portable medium.
According to Edison Research Vice President Tom Webster, “A podcast advertising buy is not a redundant media buy for advertisers and marketers. These are attractive, affluent consumers that mass media is losing.” He also notes, “Ninety percent of these respondents indicated that they had taken some kind of action as a result of podcast advertising or sponsorship, and over 40% reported purchasing behaviors, which indicates that they are receptive to the right message, in the right context.”
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