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Mara Swan: Linking your Recruitment Strategy to Your Business Strategy

It's unlikely there's ever been a more qualified speaker on the practical do's and don't's of linking recruitment strategy to business strategy.

 
Mara Swan ManpowerGroup's Executive Vice President, Global Strategy and Talent interviewed by Peter Clayton on TotalPicture RadioMara Swan

What is impacting business strategy? Why is it different this time?

"We are in the human age where talent is the major agent of economic growth. So we have to shift our mindset as recruiters to be supply and demand experts, versus job fillers." Mara Swan

One of the real highlights at the ERE Recruiting Conference in San Diego was Mara Swan's keynote -- titled Linking your Recruitment Strategy to Your Business Strategy: This Time for Real.A hard-hitting presentation -- with a senior executive's perspective and real-world experience on the current role of HR and recruiting.

Mara is ManpowerGroup's Executive Vice President, Global Strategy and Talent, a position she has held since January 2009. She joined the company as Senior Vice President of Global Human Resources in 2005 and has had a significant impact in both the human resources area of the organization and the strategy and contemporary talent development areas. Hi, this is Peter Clayton reporting

Welcome to a special Leadership Channel edition on TotalPicture Radio. Today podcast with Mara Swan is brought to you by our sister media company, Jobs in Pods - the podcast and vodcast featuring real employers talking about their jobs - and how to get them. Visit Jobs in Pods dot com - And Mention TotalPicture Radio and save 20% when you book your first jobcast - Jobs in Pods - the cleverest way to advertise your jobs!

According to Mara Swan, We Need to Rethink:

  • What is a job?
  • What is an employee?
  • What is leadership?
  • How do we pay and for what?
  • How do we drive productivity and innovation through our people practices?
  • What are the new ways of thinking about approaching work to accelerate business performance and and get access to the talent we need?
  • What needs to be differentiated and why?

As a recognized expert in Human Resources, Swan is featured regularly as a speaker at high profile events, including the Annual Meeting of the World Economic Forum in Davos, where she has provided council on women in leadership, among other topics. In recognition of her success, she was named HR Executive of the Year for 2012 by Human Resource Executive magazine. Swan was also named one of Diversity Journal's "Women Worth Watching" in 2010 and a "Women of Influence" in the Milwaukee Business. And as Manpower's Executive Vice President for Global Strategy and Talent, she may also be the only CHRO in the country (world?) with responsibility for both business strategy and HR.

A veteran of the human resources profession, Swan joined ManpowerGroup from the Molson Coors Brewing Company where she served as Chief People Officer for its global operations. Prior to her tenure with Molson Coors, she was Human Resources Manager for Miller Brewing Swan was elected to the National Academy of Human Resources (NAHR) National Class of 2012, is on the Executive Committee of the Personnel Roundtable, and is a member of the National Executive Board of the Human Capital Institute, the global association for talent management and new economy leadership. She is also on the Boards of the HR Policy Association and Boys & Girls Clubs, Greater Milwaukee, the Advisory Board of the Alverno College School of Business, and the Board of GOJO Industries, Inc., the leading global producer and marketer of skin health and hygiene solutions for away-from-home settings.

Swan holds a bachelor's degree in business administration from the University of Buffalo and a master's degree in industrial relations from the University of Minnesota.

Peter Clayton

About Peter Clayton

Peter Clayton, Producer/Host, is an award-winning producer/director of radio, television, documentary, video, interactive and Web-based media who has created breakthrough media for a wide array of Fortune 100 clients.

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