If you do a search for Career Books on Amazon.com you'll find over 181,000 titles - under job hunting and career guides - over 29,000 titles. As I'm sure you know, there are a lot of books in the career and self-help categories which promise fantastic 'life-changing results' if you follow these 'ten easy steps' or adhere to this 'proven formula'.
Well today, you're going to meet someone who landed his dream job by following the specific step-by-step approach - tools, tactics, and job search campaign strategy detailed in - you guessed it - a career book - titled Guerrilla Marketing for Job Hunters, How to Stand Out from the Crowd and Tap into the Hidden Job Market Using Social Media and 999 Other Tactics Today, written by friend of the show David Perry, and Jay Conrad Levinson.
Before we get started, I want to mention that David has a new book coming out in January titled Hiring Greatness - How to Recruit Your Dream Team and Crush the Competition - which you can learn about and pre-order on Amazon or by visiting www.hiringgreatness.com.
Something else unusual about this story -- David Perry is not only a bestselling author, but Managing Partner at Perry-Martel International, an executive search firm. David has placed Steve, has recruited for Steve, and Steve has used David's books to land his dream job and hire a rock-star candidate for his company. (More on that later).
And now finally, after that long-winded introduction, I'd like to welcome to the show, from Ottawa, Canada, Steve Munro, Chief Revenue Officer for Koneka, a software startup in Ottawa.
Questions Peter Clayton asks Steve Munro
Before we get into the conversation about finding your dream job, tell us about your background.
Additionally, you've known David Perry, the author of Guerrilla Marketing for Job Hunters for many years?
So at the time you decided to begin your GM4JH job search you were running your own company?
Ok so you begin to sell-off pieces of your company, you call up David and asked "how long would it take me to find my dream job by following Guerrilla Marketing for Job Hunters?" What did he say?
You read the book. You ran the coffee cup caper, explain to us what that is, and how it worked.
How many companies did you meet with? How many offers did you get. And how long did it take?
Let's fast-forward Steve. You're at your new job. You're in the process of hiring for a VP level position. David sends you a draft of his new book Hiring Greatness. What happened?
You mentioned to me the candidate you wanted to hire had a great job, perks, salary, and you were "getting her to the table but not communicating with her" - she was a rock star - how did Hiring Greatness help?
You've hit your one year anniversary with the company. What's changed in the last year?
Based on your experience, what advice do you have for those looking for their 'dream job?'
What advice do you have for folks like yourself working in a start-up wanting to recruit rock stars?
About Peter Clayton
Peter Clayton, Producer/Host, is an award-winning producer/director of radio, television, documentary, video, interactive and Web-based media who has created breakthrough media for a wide array of Fortune 100 clients.