A Podcast with Paul Verna, eMarketer, author of the New Podcast Audience Growth Report
"It may be a niche, but what a niche!"- Paul Verna
Paul Verna
eMarketer estimates that there was a 285% increase in size of the US podcast audience in 2007, a growth to 18.5 million. Furthermore, that audience will increase to 65 million in 2012. Of those listeners, 25 million will be "active" users who tune in at least once a week. Based in New York City, eMarketer conducts market research and trend analysis on Internet, e-business, online marketing, media and emerging technologies. Joining us for a special online savvy edition of TPR is the author of the eMarketer podcast report, Paul Verna.
Paul covers digital media and entertainment, including music, digital movies, online video, video games, user-generated content and podcast advertising.
Union Square Ventures uses blog entry to hire analyst, taking transparency to a new level in the hiring process.
Andrew Parker
Proving (once again), your "personal online brand" continues to grow in importance, in this Online Savvy edition of Total Picture Radio, you'll meet Andrew Parker, the new analyst at Union Square Ventures. (For links related to this podcast, please click the read more link, or the article headline).
Here's the story: Peter Clayton, the producer/host of Total Picture Radio, met Brad Burnham, Managing Partner, Union Square Ventures, at Indeed.com's recent cocktail party - (USV's portfolio includes Indeed.com, AdaptiveBlue, BugLabs, Clickable, Twitter, and Etsy). Clayton learned when USV was looking to hire a new analyst, they decided to blog about the position, and rather than asking for a traditional resume here's what Brad wrote on the company's blog:
"If you are interested in being considered for this position, please leave a comment to this blog post with your name, a link to your online presence, and a way to reach you. Please do not send us an email or a resume. We can not promise to respond directly to every inquiry. We do promise to follow the links and to get in touch if your passion for the Internet and your facility with web services is expressed through your online presence. The analyst position..." (click read more).
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