How Social Networking Maximizes Referrals: Anne Berkowitch, CEO SelectMinds
Anne Berkowitch
Referral Networking helps companies leverage current and former employees as referrers of talent and new business. For more than 10 years, SelectMinds has created corporate employee and alumni networks that help great organizations recruit talent, enhance their brand, and develop new business by focusing on one key fact: good people refer other good people.
"When we look at and when we talk to our clients about managing these networks, we often say it’s about collecting, connecting, engaging, and leveraging. As kind of buzzword-y as that sounds, what that means is to really drive value from a social network of any kind, you have to collect people – you have to actually create the network – and bring them together. You have to connect them, so you need a technology or some way to actually build the connections. You have to engage them because a mere connection doesn’t drive any value."
"Unless you can engage people on the network, and unless you can engage your alumni and really create a dialogue and build a relationship, there’s no trust, there’s no social capital, there’s no relationship capital to trade on. Then, once you’ve engage them, then you can leverage them. Then you integrate with the recruiting process, or the business development process, or some operating process that can leverage that relationship. But unless you do all four of those, you might end up with a whole lot of connections on some social network but a company doesn’t actually derive value from it. It’s got to be a very integrated system." -Anne Berkowitch
Welcome to a Inside Recruiting Channel podcast on TotalPicture Radio. This is Peter Clayton reporting from New York City. Joining us today is the founder and CEO of SelectMinds, Anne Berkowitch.
Anne and I first met a couple of weeks ago at a dinner salon in New York City hosted by John Sumser from HRExaminer -- a very fun and interesting evening...
Talent Intelligence: Strategies for Recruiting the Best, Retaining the Best, and Winning
A conversation with Alice Snell, VP of Taleo Research
Alice Snell
Welcome to a special Inside Recruiting Channel podcast on TotalPicture Radio, with Peter Clayton Reporting. We're delighted to have back on the show Alice Snell, vice president of Taleo Research. The specialty research practice analyzes the best practices and economics of talent management. Taleo Research focuses on critical issues and key trends in talent management that impact organizational performance.
Alice has the distinction of a triple crown in HRExaminer’s Top 25 list of Online Influencers -- the most recent being the Top 25 Online Influencers in Leadership. Alice is also on the Top 25 Most Influencial Online Recruiters, and the Top 25 Online Influencers in Talent Management.
Taleo Research is the strategic research division of Taleo, which provides on demand talent management solutions for organizations of all sizes, worldwide. In the interest of full disclosure, Taleo is a sponsor of TotalPicture Radio.
The Recruiting Revolution: Leveraging the Power of Social Media
A conversation with Matt Kaiser, NAS Recruiting
Matt Kaiser
Welcome to an Inside Recruiting Channel Podcast on TotalPicture Radio with Peter Clayton reporting. Joining us today is Matt Kaiser, Vice President and Talent Strategist, NAS Recruitment Communications. Matt has delivered a series of speeches at some of this year’s top conferences -- including the SHRM National Conference in San Diego, and more recently the HR Star Conference, on how recruiters are leveraging Twitter, Facebook, Linkedin and other social networks to help promote their jobs, burnish their brands, and connect with passive candidates.
Here's the lead-in to Matt's presentations: The power has shifted to the people - one person can now influence thousands in minutes. Although sometimes considered by skeptics as just another popular trend, social media is an authentic revolution and it is definitely here to stay. More importantly, leading organizations are using this space to effectively recruit top talent.
TotalPicture Radio interview with Matt Kaiser is brought to you by Taleo. Talent Intelligence: Know Your People. Grow Your Business. Visit Taleo.com to learn more.
According to Modern Survey, Employee Engagement in Financial Services Falls off a Cliff
Don MacPherson
In the financial services industry, two-thirds of employees in organizations of more than 10,000 workers are under-engaged or disengaged, according to Modern Survey.
Over the past twelve months, employee engagement has dropped significantly across the U.S. workforce. In March 2010, Modern Survey released the results of a comprehensive study depicting a precipitous decline in the degree to which U.S. workers are psychologically invested in their work. Now, nearly six months later, a new study focused specifically on the financial services industry shows the same trend of declining engagement, only magnified to a startling degree.
Joining Peter Clayton for an Inside Recruiting Channel Podcast on TotalPicture Radio is the president of Modern Survey, Don MacPherson.
Our Exclusive interview with Don MacPherson is brought to you by Jobs in Pods. "The only podcast where real employers, real recruiters, and progressive staffing and executive search firms talk about their jobs, and how to get them."
Need to Build a Real-time Talent Pipeline? Here's A Numbers Game You Can Win
Sean Rehder
Welcome to an Inside Recruiting channel podcast with Peter Clayton. My guest today,Sean Rehder, is someone I've wanted to have on TotalPicture Radio for years. Many friends, (most recently Dave Mendoza), have recommended I interview Sean. Have a listen to our podcast and you'll know why!
A quote from Sean, "Finding and keeping track of talented individuals is a critical part of how recruitment success in the years to come will be measured. By applying principles of strategic and tactical sourcing to a company's hiring process, clients will receive significant benefits in their overall talent management process. By focusing on high value initiatives and developing multiple talent pipelines, a CRM model will identify and build the most capable workforce that will provide the most direct impact on client success."
According to Wikipedia,
"Customer relationship management is a broadly recognized, widely-implemented strategy for managing and nurturing a company’s interactions with clients and sales prospects. It involves using technology to organize, automate, and synchronize business processes—principally sales activities, but also those for marketing, customer service, and technical support. The overall goals are to find, attract, and win new clients, nurture and retain those the company already has, entice former clients back into the fold, and reduce the costs of marketing and client service. Once simply a label for a category of software tools, today, it generally denotes a company-wide business strategy embracing all client-facing departments and even beyond. When an implementation is effective, people, processes, and technology work in synergy to increase profitability, and reduce operational costs."
Two very important functions this description neglects: Recruiting and HR. Today Sean will help us understand how forward thinking companies are using CRM systems for competitive advantage, specifically in recruiting and HR functions.
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