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Weekend Inspiration - The Charge by Brendon Burchard

Activating the 10 Human Drives That Make You Feel Alive

The Charge Brendon BurchardThe Charge

Hi this is Peter Clayton. We're trying something new here a TPR - I'm calling it Weekend Inspiration - a short podcast you'll find every Friday Afternoon on TotalPicture Radio. And unlike the interview format you're used to hearing - it will be just me talking!

We receive a lot of review copies of business books here at TotalPicture Radio. And, occasionally, we find books I feel are exceptional, that you - the listeners of this show - will benefit from, and should know about. Some will be best-sellers that you've probably heard about, seen in a bookstore or library - and some not. However, the books I'll be discussing I've learned from, and have inspired me to take action.

If you've read and exceptional business book recently I would really appreciate your sharing the title with me - send me a Tweet @peterclayton, or email peter at totalpicture.com. Also please use the discussion form below to let me know if you like the 'Weekend Inspiration' idea and if you found this podcast - well inspiring!

Featured today: The Charge: Activating the 10 Human Drives That Make You Feel Alive by Brendon Burchard published by Free Press, an imprint of Simon and Schuster.

In The Charge, Brendon argues that the only way to measurably improve the quality of your life is to learn how to activate the very 10 drives that make you most human. These drives are your desires for more control, competence, congruence, caring, connection, change, challenge, creative expression, contribution, and consciousness. These drives shape everything you think, feel, and do in life, so understanding and mastering them is critical to your success and happiness. Strategically activating these drives on a consistent basis is the fastest path to living a fully charged life.

So what is The Charged Life? To fully understand The Charged Life it is beneficial to look at The Caged and The Comfortable Life.

(The following definitions are directly out of the Introduction.)

The Caged Life People live their lives caged either in the past or in the expectations of others. Their identities are trapped in a tight box of beliefs about what is possible for them. They live a restricted life.

The Comfortable Life Not as dire as the caged life. Through work, dedication, and fortunate circumstances many of us live what Brendon says is a "comfortable" life. We have houses, spouses, cars and kids. We feel engaged and thankful for our lives. We know we've made some trade-offs, a little less adventure here, a few more hours at the office there. All is okay. And then one day, someone asks about your life, and you are surprised to hear yourself reply, "Oh, things are... you know... fine?"

You ask yourself, "Is this what I really wanted? Is this all there is? Have I made too many trade offs? Am I living my life or someone else's?"

The Charged Life The one living the caged life asks, "Will I survive"?" The one living the comfortable life asks, "Will I be accepted and succeed? The person living the charged life asks, "Am I living my truth and actualizing my potential? Am I living an inspired life and inspiring others?"

Peter Clayton

About Peter Clayton

Peter Clayton, Producer/Host, is an award-winning producer/director of radio, television, documentary, video, interactive and Web-based media who has created breakthrough media for a wide array of Fortune 100 clients.


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